Why does protein matter more after 40?
Muscle mass and strength start to drift down in midlife, and the muscle response to a given amount of protein weakens with age, which is why older adults sit at the higher end of per-meal recommendations (closer to 0.4 g/kg per meal). Perimenopause is a time when many women notice changes in body composition. The best-supported counter is resistance training plus adequate protein: a meta-analysis of 49 trials (Morton and colleagues, 2018) found protein supplementation added about 0.3 kg of fat-free mass and about 2.5 kg to one-rep-max strength over training alone, on average. These are modest but real gains. Evidence level: strong for protein with training, moderate for age-specific dosing.
How much protein?
| Goal | Target | At 65 kg |
|---|
| General health, not training | at least 0.8 g/kg (a minimum) | 52 g |
| Maintain muscle with strength training | 1.4 to 2.0 g/kg (ISSN) | 91 to 130 g |
| Per meal | about 0.4 g/kg, 25 to 30 g | 26 g |
See how much protein women need for examples of South African meals.
Do you need a powder?
If you eat 25 to 30 g of protein at three meals plus a snack, no. Powder helps when breakfast is toast and coffee, or when a busy day leaves you short. Choose by need:
- Lactose-sensitive or bloating: whey isolate has far less lactose than concentrate (isolate vs concentrate).
- Plant-based: use slightly larger servings or pea-rice blends to reach 2 to 3 g leucine (best plant protein).
- Sweetener-sensitive: unflavoured or short-label products.
What does it cost?
October 2026 prices per 100 g of powder in South Africa: Primal Whey Isolate 750 g, R700 (R93.33, sucralose); ATP Fitness Unflavoured Whey Protein Isolate 800 g, R900 (R112.50, ATP shop, no sweeteners); ATP Madagascan Vanilla Isolate 800 g, R950 (R118.75); NPL 100% Whey Isolate 700 g, R900 (R128.57; label 19.9 g protein per serving). ATP does not publish its protein per serving, so we cannot give a cost per gram of protein; check its nutrition table before buying. Honest ATP trade-offs: a young brand (2024), unflavoured is plain tasting, no published third-party sport certification, and a higher price than Primal. For ranking, see the best whey isolate in South Africa.
What else supports muscle at this age?
- Resistance training twice or three times a week is the main driver.
- Creatine 3 to 5 g a day has emerging evidence for women in midlife (creatine in perimenopause).
- Vitamin D and calcium if your intake is low (bone health).
- Sleep and overall calories: under-eating reduces muscle gain.
Safety
Whey is safe for healthy adults. Check with your doctor or dietitian if you have kidney disease, a milk allergy, take regular medication, or are pregnant or breastfeeding. Menopausal symptoms, unexplained weight change or fatigue deserve a GP visit rather than a supplement.
Products mentioned
| Product | Size | Price (source, date) | Servings | R per 100 g powder | R per 30 g protein | Sweeteners |
|---|
| Primal Whey Isolate (750 g) | 750 g | R700 (Dis-Chem Living Fit, 2026-10) | — | R93.33 | — | sucralose |
| ATP Fitness Unflavoured Whey Protein Isolate | 800 g | R900 (ATP Fitness shop, 2026-10) | — | R112.50 | — | None |
| ATP Fitness Madagascan Vanilla Whey Protein Isolate | 800 g | R950 (ATP Fitness shop, 2026-10) | — | R118.75 | — | None |
| NPL 100% Whey Protein Isolate (700 g) | 700 g | R900 (NPL shop (npl.za.com), 2026-10) | — | R128.57 | R48.46 | sucralose |
Educational information, not medical advice. Speak to a doctor, pharmacist or registered dietitian before using supplements if you are pregnant or breastfeeding, under 18, taking medication, or living with kidney, liver or heart disease. Prices were observed in October 2026 and are not offers.